Position: Digital Marketing Optimization Specialist

Location: Lisbon, Portugal - Hybrid (2 days in office)

Employment type: Full-time

DUTIES AND RESPONSIBILITIES:

• Implement optimization solutions: build campaigns for high-value advertising customers
• Create keyword packs, bids, and budget suggestions
• Gather and analyse data at both account and campaign level
• Create reports to support or aid the optimization strategies
• Use optimization techniques and work aligned to customers' goals across Search, Search Network (GSN), Mobile and Video
• Identify general opportunities in an account to help seize sales opportunities
• Maintain a thorough understanding of departmental process and policies
• Demonstrate innovation and intuition in identifying areas requiring operational adaptation or improvement.

REQUIREMENTS:

• Native/fluent in Polish, both oral and written. Fluent in English (at least B2 level)
• Minimum 1-2 years’ experience in Digital marketing roles
• Experience working in a B2B environment and active use of Digital/Internet and online applications (AdWords, Advertising, etc.)
• AdWords Search fundamentals certified - will be considered as an advantage
• Computer literate with sound knowledge of Microsoft Office suite (especially Excel)
• Technologically savvy and strong interest in new digital marketing trends
• The ability to learn, retain and apply large amounts of product, process and policy information
• Demonstrated capacity for critical thinking, analysis, and attention to detail
• Strong work ethics with constant focus on quality
• Able to work independently and as a part of the team.

BENEFITS:

• Excellent remuneration package based on experience, skills and performance
• Be part of a dynamic and creative team with positive and friendly atmosphere
• Guidance and tools to reach career potential
• Meal allowance
• Relocation allowance and assistance
• Yearly performance bonus
• Transportation allowance
• Private Health insurance
• Hybrid work-model.